events


The Boutique Guitar Showcase partners with the worlds top Guitar Shops, Fairs and Academies to produce dozens of experiential events in more than
12 countries, across 3 continents, in order to provide access to incredibly rare and Unique, World-Class Guitars.

NAMM 125 years logo from 1901 to 2026.
Crowd of people at the NAMM Show Boutique Guitar Showcase, browsing and viewing guitars displayed on tables and stands.
Transparent background with a large white power button icon. Boutique Guitar Showcase 10th show icon.

2017 - 2026

Boutique
Guitar
Showcase

Years of Curiosity and Exploration

Boutique Guitar Showcase 10th show icon.

January 22-24 2026 | Anaheim , California

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The 20th & 21st century guitar does not stand alone, unlike the 19th century Spanish Guitar. It has picks, strings of various materials, electronic components and more. Each one affects the way the instrument responds, sounds and ultimately your entire experience is filtered through your choice of these accessories.

Explore the impact of the many interchangeable parts of the guitar experience, both on-board & out-board. From Strings, pick-ups and picks, to pedals, amplification, modellers and more.

The NAMM Show, Anaheim , California | January,24, 2026 | 11:00-11:45
Boutique Guitar Showcase | Booth 4210

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UI (User Interface) design is the process of creating the visual layout, look, and functional elements of an interactive product, focusing on how users see and interact with shapes, buttons, icons, and menus to make the experience aesthetically pleasing, intuitive, and easy to use. It’s a crucial part of the overall user experience (UX), dealing with the specific touchpoints a user engages with, ensuring they are functional, accessible, and delightful.

Join our panel of industry-leading Guitar Designers & Innovators, as they discuss their approach to Guitar UI & UX, and what it may mean for the unwritten future of guitar.

The NAMM Show, Anaheim , California | January,23, 2026 | 3:00-3:45
Boutique Guitar Showcase | Booth 4210

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A well-made instrument will last centuries. There are violins more than 400 years old still being played today. What should this mean to the current owner? Are we obliged to consciously steward these instruments into the future, knowing they will one day belong to someone else? What else should we be considering? Documents, repair records, who owned them in the past?

As many of the 20th-century guitars are being passed from one generation to the next forthe first time, there is a multitude of discussions around authenticity, notable ownership and provenance. What do we wish we had done differently, and how can we become conscious of the right choices with new instruments being made now?

The NAMM Show, Anaheim , California | January,22, 2026 | 3:00-3:45
Boutique Guitar Showcase | Booth 4210

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Close-up of the waist of three guitars, one acoustic, one bass and one electric, with text overlay promoting a boutique guitar showcase in 2025, sponsored by Cedar Creek and D'Addario.

Boutique Guitar SHowcase
en Tour

Autumn 2026 | Europe
Experience unique, world-class guitars in person!
Stay tuned for more details

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Close-up of the waist of three guitars, one acoustic, one bass and one electric, with text overlay promoting a boutique guitar showcase in 2025, sponsored by Cedar Creek and D'Addario.

Boutique Guitar SHowcase
en Tour

September 11-23, 2025 | Western USA

Experience unique, world-class guitars in person!


”Click” the button below for event details.

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Close-up of the waist of three guitars, one acoustic, one bass and one electric, with text overlay promoting a boutique guitar showcase in 2025, sponsored by Cedar Creek and D'Addario.

Boutique Guitar SHowcase
en Tour

September 25 - October 11, 2025 | Eastern USA

Experience unique, world-class guitars in person!
”Click” the button below for more details.

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